CASE STUDY: How I’ve Generated 15,290 Visitors To One Blog Post In 36 Hours

If you’ve been a subscriber of mine for a while then you know that I love sharing case studies of things that work (and sometimes don’t work) for me. I could easily package my case studies up into a special report and sell it for $10 – but I’d rather publish a quick blog post and share it with you fast (and free!) so you can take advantage of my ideas, tips and strategies.

This case study is hot off the press. In this blog post I’m going to be talking about something I did almost exactly 36 hours ago that has resulted in over 15,000 page views to one blog post, a few extra thousand Facebook fans, and some outrageous Google Adsense and affiliate earnings.

CASE STUDY: How I’ve Generated 15,290 Visitors To One Blog Post In 36 Hours

Very late on Tuesday evening I published a post to my brand new Herbs & Essential Oils blog. The post only took about ten minutes from start to finish and you can see it at the link below…

How To Keep Spiders Out Of Your Home With Peppermint Oil

I know it doesn’t look very special, but I knew this post would be an absolute traffic magnet. Here’s why…

The Image

The image was the absolute most critical part of this process. I planned to get this post to go viral on Facebook and images are key to making that happen. I created this image myself. I purchased an image of peppermint oil and a separate image of a spider on and then combined the two together in Paint before adding the text “Spiders Hate Peppermint”.

The image needs to be descriptive enough to show what it is, but needs to leave out enough information that Facebook users have to click the link to get the full story.

The Topic

I knew this would be a killer topic. I needed something that would fit in with the topic of my blog and Facebook page (essential oils) but I also wanted something that would appeal to the mainstream. Since almost everyone hates spiders this seemed like the perfect choice. The timing was great as well because now is the time when spiders start to move into homes and out of the cold.

I also knew that this was something that people would share on Facebook. Everyone knows someone who is petrified of spiders and I figured that people would pass this info onto them.

How I Kick Started The Traffic

So I’d picked a great topic and I’d created an image that was very “shareable” now I needed to kick start the traffic. This was the easiest part. I simply posted the below update to my Herbs & Oils World Facebook page with 11,000 fans (at the time) and my 8,500 Revitalise Your Health fans.

I posted the update as a photo (rather than a link) since photos take up more room in the newsfeed and typically get more shares. And I used the below text to maximize the number of people that clicked through to read the blog post (since that’s where the money is made) and I included the last sentence to encourage more people to share the update.

How To Keep Spiders Out Of Your Home With Peppermint Oil…

Share this with your spider hating friends. They’ll thank you for it!

And that was it.

The Results

– Over 1,000 likes on that post in the first 36 hours

– Nearly 8,000 shares on that post in the first 36 hours

– My page has grown from 11,000 fans to nearly 14,000 fans and I’m currently adding 2-3 fans per MINUTE.

– My blog post has been viewed over 15,000 times

– I’ve made a big chunk of Adsense revenue, lots of Amazon sales and other affiliate sales

– I’ve added over 300 new email subscribers to my email list.

Want To Copy Me?

If you post an update on your page and it gets shared then your page name travels with it. That means the more shares you get, the bigger and faster your Facebook page grows. I’ve added over 3,000 fans in the past 36 hours and the spider post is responsible for a lot of that.

I’ve proven that the spider update I shared to my Facebook fans gets LOTS of shares – and I want YOU to use it to grow your Facebook page.

Since 95% of people hate spiders (I made up 95% but I bet it’s not far off!) this kind of update would work on almost ANY fan page. If you post it to your page it will get lots of likes, comments and shares and you will grow your page fast.

So here’s what I am giving you permission to do…

Visit my spider blog post and download the image to your computer. Log-in to your Facebook page and post a new update to your fans. Upload the image and post this text:

How To Keep Spiders Out Of Your Home With Peppermint Oil…

Share this with your spider hating friends. They’ll thank you for it!

And then click “Post”.

Depending on your fan page size, you’ll instantly start getting likes, comments and shares and – hopefully – you’ll see your fan page count increasing too! And I’ll hopefully get a little traffic! Win Win :)

So go ahead and post this to your page (but make sure you include a link to my original post) and see how it works out for you.

Leave a comment sharing your fan pages for all of us to see (and perhaps like).

Want 30 More Unique Traffic Strategies?

Last week I opened up my 30 Day Blog Traffic Academy to my subscribers only.

Inside the 30 Day Blog Traffic Academy I reveal every single blog traffic strategy that I use to generate over 3,000 visitors PER DAY to my health and beauty blog. I share one lesson per day for 30 days so you can go through each piece of training each morning and then implement it.

This is not your regular blog training course. This is ADVANCED stuff – stuff that other people just don’t talk about. A few select students have already completed the training and the results they’ve achieved has been out of this world.

If you would like to discover my 30 best traffic strategies (many never before revealed) delivered to you daily for one month then hit the link below for more details.

Click Here To Join The 30 Day Blog Traffic Academy

Thanks for reading this case study. Try sharing the spider Facebook post, take a look at The 30 Day Blog Traffic Academy and leave your comments below :)

Talk soon,
James Penn

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  1. That’s great but you already had 11000 fans so one would expect a lot of shares & likes etc for a good post even though this one did do exceptionally well. But how long did it take you to get to 11000 & did you get there with the same sort of strategy?

    • Hi Peter

      Yes your right, it did help that I had 11,000 fans to start with but it only takes one page with a large following to share your update and you can get thousands and thousands of shares – no matter how big your page is.

      It’s taken me about 5 weeks to get to 14,000 fans. A mixture of posting things that get shared, a little paid advertising and networking with other pages is what was responsible for that growth.


    • Hi,

      I don’t usually post in the comments section of any blog. So I think you are blessed.

      In reply to Peters comment, if you really think about it, you don’t even need a fan page following to do this.

      Just go to a big group of spider haters, for example, and post this post there.

      How much traffic do you think you’ll get?

      You just need to twist it to suit your needs Peter.

      Anyway, I have made a blog, fan page setup, etc. my biggest problem is content. Would you suggest me using someone else’s content from their site in order to get my traffic flowing?

  2. Hi James, I’ve posted it to my FB page on cats (299 Likes for the page as I start this). I’ve gotten one Like so far on the post itself. It’s relevant content to cat owners, so we’ll see what happens. I would have worded the text differently, especially since one of my cats got a nasty sore from a spider bite once. But I wanted to try your wording to keep the experiment “pure.”

  3. Brian Burtt says:

    Hi James

    That’s amazing. What I’m most astounded by is the number of shares. I run a few large Facebook pages but to get those numbers from that kind of image is incredible.

    Can you tell us what the split is organic/viral? And anything else you can about exactly how this spread so wide so fast? i.e. there’s no way the 7700 shares are all on your page – many are from the larger pages it’s been shared to, I’d assume. Did you seek out those shares from other page owners?

    Thanks James


    • Hi Brian

      Normally when I get lots of shares it’s because a bigger page shared, but in this instance it is primarily because of individuals sharing and then their friends sharing and then their friends sharing etc. Of course there were a few pages that shared too.

      No I didn’t seek out the page owners. This one has just happened naturally!


  4. Nice one! I shall use it with my IBS site. Peppermint oil is good for calming the gut too!


  5. Great tips, James – tapping into a common fear and adding in the perfect timing of the post in a digestible format (a picture’s worth a thousand links…er…words): perfect marketing matrix. Have been a long-time fan of your Google-proof traffic strategies (and a customer), thanks for sharing the case studies.

  6. Another great post. I could see how people could accidently click on that adsense ad just below the picture because its hard to see where the ad block starts vs. The image border

  7. I saw that post and shared it on several friends pages who I knew were scared of spiders. I shall be buying peppermint oil to use in my own home too as my daughter absolutely hates them with a passion.

  8. Here’s an interesting twist, try pinning it on Pinterest, The graphic nature would lend it well to that site.

  9. Hi James,
    Your work & results always astound me – they`re terrific!
    Do you think the niche makes a difference to the results you get on your FB page? You say that “It’s taken me about 5 weeks to get to 14,000 fans” which is incredible but very different to your Big Blog Traffic page.
    Do you use the same system on both pages? If not, why not? If you do how do you account for the difference in the number of likes?
    Looking forward to hearing back from you.

    • Hi Nick

      It’s merely a question of time dedicated for the difference between my niche page and the Big Blog Traffic page. I’ve not spent a second trying to build the BBT Facebook page. My passion isn’t in it.


  10. Hi James,
    Thank you for your prompt reply.
    I did wonder if that was the reason, “My passion isn’t in it”, but hesitated because you write such superb posts.
    Would you be able to write a post about how you built up a large number of likes please. Where / how you started, what you like to promote, where you find your content. Would be much appreciated.

  11. Hey James

    Great case study mate. Man do you get some traffic, I’m hoping to get a niche blog setup like yours soon, may I ask if you create unique content to help you gain traffic or do you just leverage your social media channels and interest etc…

    Great stuff mate


  12. Hi James, please tell me more about and this,

    When your academy will be opened?